Compact Lash Mascara for Customers

Welcome to theBalm, where our mission is to be there for you when you want to look good in a matter of minutes. Confidence is a gorgeous color on you! Over the years, our philosophy has remained the same - to create makeup that inspires you to do what you love and look good doing it. We're committed to creating premium cosmetics that are accessible, so you can release your inner artist and feel fabulous, wherever the day takes you.

At theBalm, we believe in empowered glamour - feeling your best and looking incredible as you turn heads for all the right reasons. Our diverse range of products, from luscious lips to skincare your face will love, cater to your every beauty need. Explore our customer favorites and discover the transformative power of our clean and green formulas.

Introducing the theBalm Mad Lash Voluminous Water-Resistant Mascara, available in full and travel sizes. The smart, travel-friendly designs make it easy to take your makeup routine on the road, or give a product a test run before committing to the full-size. To use, simply wiggle the injection-molded wand onto your lashes to separate, lengthen, and build volume in a rich black shade that brings lashes to life.

Explore our other must-have products, including the Will Powder Blush Quad, the Anne T. Dotes Concealer, the Brow Pow, the Meet Matt(e) Hughes Liquid Lipstick, the Male Order First Class Eyeshadow, and the Mary-Lou Manizer Luminizer Highlighter. Each item is crafted with care and designed to help you achieve your desired look, whether it's a fresh-faced glow or a bold and dramatic statement.

Our commitment to clean and green products is reflected in offerings like the theBalm Schwing Liquid Eyeliner, the Clean and Green Powder Blush - Big Date, the Anne T. Dotes Tinted Moisturizer, the Mary-Lou Manizer Honey-Hued Luminizer Highlighter, the Bronzilla Bronzer, and the Meet Matt(e) Hughes Long Lasting Liquid Lipstick. Discover the transformative power of our cruelty-free and paraben-free formulas, available in a wide range of shades and sizes to suit your unique beauty needs.

At theBalm, we are dedicated to empowering women to look and feel their best. Our diverse product range, combined with our 'beauty in five minutes' philosophy, makes it easy for you to unleash your inner artist and express your personal style, no matter the occasion. Embrace the confidence and glamour that theBalm has to offer, and let your true beauty shine through.

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